More about DoGood

DoGood - Dog Food, For Good

All of our recipes are nutritionally complete & balanced, made using a unique combination of plant-powered proteins and organic, whole-food ingredients which nourish your dog without harming the planet or other animals.

We are big believers in the power of fresh, locally sourced ingredients - which is why we make all our recipes by hand in a commercial kitchen rather than process them mechanically at a factory.

We deliver direct to your door in recyclable FSC certified cardboard boxes - the ice packs are made from plastic recovered from the ocean, and the insulation is upcycled denim from the fashion industry. The trays themselves are made from sugarcane pulp which would otherwise be burned!

Teaming up with your dog to eat plant-based is the single most powerful thing you can do in a day to help combat climate change.

Key information

🌱 100% Plant-Based Dog Food
⭐ Fresh & Nutritionally Complete
🌎 Sustainable Packaging
💖 Vegan & Cruelty-Free
✔️ Order Online for Delivery Direct to your Door


20% off your first order when you sign up to our mailing list

Head over to our website and sign up to our mailing list to enjoy 20% off your first order

Contact information


Email: [email protected]

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Are all the products your entity (business, brand, organisation) produces and/or retails suitable for vegans? If no, then, unfortunately, you cannot register as we only accept submissions from 100% vegan entities.


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Is your organisation an independent business/brand or a corporate owned business/brand?


Are you a Grassroots organisation (for projects, charities/NGOs)?


Are you a BAME (Black, Asian & Minority Ethnic) owned/run business/organisation?


What type of business/organisation are you?


Are you a woman-owned/run business/organisation?


Social, Economic and Environmental Justice

Which social, economic or environmental justice causes does your entity (business, brand, organisation) support or promote (e.g. through social media posts, donations, attending protests and other direct actions etc.)?

Animal rights


What do you do to support or promote each of the causes you have identified?

We founded DoGood to disrupt the predominantly meat-based pet food industry. Through educating and empowering pet owners, we aim to change the course of the industry towards a more sustainable future for our pets & planet. When you sign up to our mailing list we save 100 square metres of trees in the rainforest from deforestation.

Does your business/organisation have policies and practices which actively promote diversity and inclusion?


Do you source products and/or ingredients from companies and suppliers that support fair labour practices?


Environment and Sustainability

Are any of the products that you produce and/or retail, or ingredients you use, produced using sustainable production methods albeit uncertified?


Are any of the products that you produce and/or retail, or ingredients you use, free of palm oil?


Do you reuse, recycle and/or donate any waste products (e.g. food, plastics, packaging etc.)?


Do you only use recycled or recyclable materials for packaging?


Is all of your packaging biodegradable?


Does your business, organisation or project follow a zero waste philosophy?


Energy, Transport and Distribution

How many of the products you produce and/or retail, and/or the ingredients you use, are made in the country in which your entity (business, organisation) is based?


Giving Back

Does your business support or give back to the local community in any way?


Ethical Banking

Does your business/organisation use an ethical bank or building society?


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